Traffic police in a jam over Trai order | delhi | Hindustan Times
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Traffic police in a jam over Trai order

If you rely on the daily early morning traffic update from the Delhi Police before venturing onto the city's vehicle-clogged streets, prepare to be on your own henceforth, at least for a week.

delhi Updated: Sep 28, 2011 00:46 IST
Jatin Anand

If you rely on the daily early morning traffic update from the Delhi Police before venturing onto the city's vehicle-clogged streets, prepare to be on your own henceforth, at least for a week.

Thanks to the Telecom Regulatory Authority of India's (Trai) initiative of curbing unsolicited telemarketing alls, the traffic police has not only suspended its traffic update service, but also stands a chance of losing a major chunk of its subscriber base of 1.6 lakh voluntarily registered users.

"We have taken-up the matter with the Trai since this is a subscription-based service in which the subscriber has voluntarily signed-up to receive these messages and is free to opt-out at any time," said Satyendra Garg, joint commissioner of police (traffic).

The service, which began on July 16, 2010, is understood to send anywhere from between five to 32 traffic updates via SMS to its subscriber base on a daily basis and is operated by the public information unit (PIU) of the traffic police that is manned by around 20 officers.

Though Garg chose to remain tight-lipped, sources said that the traffic police had requested the Trai to mull the possibility of creating a 'public utility communication' category not only for its updates, but for other similar service providers too.