Dairy major Amul has hiked its milk prices by Re 1 per pouch in the Delhi-NCR region, effective from Friday. The hike will be effective on the brand’s half and one litre pouches.
“We have decided to increase the milk prices in Delhi-NCR region by Re 1 per pouch of both half litre and one litre from Friday morning, as procurement prices have increased by 19-20 per cent in last two years,” Amul managing director RS Sodhi said.
He added that this is first increase in milk prices in the last two years.
Following the proposed increase in milk prices, Amul Slim & Trim (double tonned milk) 500 ml pouch will be available for `18.
The new price of Amul Taza (toned milk) will be `20 for a 500 ml pouch and `39 for a one litre pouch. Amul Gold (full cream milk) will be available at `25 for a 500 ml pouch and `49 for one litre.
Amul Diamond (full cream premium milk) will cost `26 for a half litre pouch.
After Delhi-NCR, the dairy cooperative is also planning to increase milk rates in other regions like Gujarat and Maharashtra, Sodhi said.
Amul at presents sells about 30 lakh litres of milk per day in the Delhi-NCR region.
Mother Dairy, another major milk supplier to Delhi-NCR, said it had no plans of increasing prices as of now.
Mother Dairy, the Delhi-based dairy firm, hopes that their token milk sales go up as it is cheaper by `3-4 a litre compared to packed milk, a Mother Dairy spokesperson said.