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Check what you buy, it might be a fake

delhi Updated: Mar 27, 2011 23:02 IST
Karan Choudhury
Karan Choudhury
Hindustan Times
Highlight Story

Delhi seems to be faking it big time. And chances are you might not be getting your money's worth out of it.

From pen drives to your favourite brand of foreign liquor, anything to everything that you use might be a cheap duplicate of the original product.

If Delhi Police is to be believed, in the last five years, there has been a spurt in the number of fake and counterfeit products that are being brought into the Capital or which are being made locally.

Recently, the police have confiscated everything from fake shaving gels, perfumes and portable hard drives to fake Viagra medicine, spurious petrol and adulterated liquor.

Over the last three years, different agencies, including Delhi Police, have recovered 1,000 litres of adulterated petrol and diesel, 3,500 bottles of assorted perfumes, 10,000 fake Viagra pills, 4,732 bottles of cola drinks.

"There has been a rise in the number of fake products being made locally or which are being brought to the city. We try to keep a tab on them but as soon as we raid one unit another pops up and the cycle continues," said a senior police officer on the condition of anonymity.

On March 25, the Delhi Place police recovered 454 pen drives from three shopkeepers in Palika Bazaar.

How are the fakes manufactured?
The police claim that the makers of these counterfeit products function like any other company.

"They acquire a place in non-descript areas like unauthorised colonies. They set up their manufacturing units there and since labour is cheaply available, getting manpower is not a problem," added the officer.

But the genius of the operation lies in the way they manufacture these products.

On February 4, this year, the Crime Branch of Delhi Police unearthed a fake premium Scotch whisky unit and arrested six men, including a former MNC bank employee, besides seizing more than 150 bottles of spurious alcohol.

These bottles had labels of known brands such as Johnny Walker, Chivas Regal and Black Dog among others.

"Different people manufacture different parts of the product. One person mixes cheap Indian brands of liquor and bottles them. A printer provides the stickers and labels and another person manufactures caps. Then they are all assembled at one place," said Ashok Chand, Deputy Commissioner of Police (Crime).

The police said that on every product these people make a profit of over 150%.

What all fake goods are in the market?
The police claim that the makers of these spurious products have suppliers in the market who sell these to gullible customers.

"For things like perfumes, electronic items and computer gadgets, many shops in Karol Bagh are roped in. They sell these products cheap so the shopkeepers know that they will make a fortune out of them. Others like cola drinks are sold to small-time paan shops and general stores. Fake liquor bottles are sold to small bars and in the black market," he added.