With the Delhi Congress and AAP continuously criticising Prime Minister Narendra Modi for the demonetisation move by organising programmes like ‘Note per charcha’ and holding protest marches, the Delhi BJP is exploring every possible opportunity to counter them.
Ahead of the Delhi Congress’s two day-agitation, the ‘note pe charcha’, planned to be held at 280 locations on Tuesday and Wednesday, Manoj Tiwari, the newly appointed president of state unit of the BJP, has decided to set up a dedicated unit called the ‘cashless cell,’ to ‘educate’ people about app-based payment systems and online banking.
Tiwari has also asked the office bearers of the Mahila Morcha (women’s wing), to attend religious gatherings, RWA meetings, and even kitty parties, to encourage housewives to use the online payment system.
A party functionary said that in the coming days, senior state leaders, along with party workers, will reach out to people and hold presentations explaining the advantage of cashless transactions. “Party workers from all walks of life will be roped in for it it. Senior citizens will talk to a group of elderly people. A student will explain the benefit of this initiative to college students. With this move, the Delhi BJP becomes the first state unit of the party to adopt a unique way to support PM Modi’s crackdown on corruption and black money,” he said.
Workers who are to be appointed as volunteers in the cashless cell, will be given special training. “We will make sure these volunteers have smart phones and have downloaded all those app required for cashless transactions. They will try to reach every individual in every block and ensure that one person makes at least one transaction in their presence,” the leader said.
Kamaljeet Sehrawat, president of Mahila Morcha said: “To encourage mobile banking, we will speak to women in the weekly satsangs, RWA meetings and kitty parties. During lunch breaks, the BJP Mahila Morcha will take this campaign to women teachers, anganwadi workers, hospital nurses and staff at local boutiques,” said
Tiwari is attending the awareness drive himself, along with party leaders and other Delhi MPs in different areas. He is particularly targeting areas populated by lower middle class families where the impact of demonetisation could be maximum. On Thursday, Tiwari also met representatives of various traders’ organisations to understand their experiences with e-commerce and mobile banking.