DSIIDC to open more liquor shops in malls | delhi | Hindustan Times
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DSIIDC to open more liquor shops in malls

delhi Updated: Apr 15, 2010 15:32 IST

PTI
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After opening the first liquor outlet at a city mall, Delhi Government's premier infrastructure development agency DSIIDC is now in talks with some other shopping complexes to set up similar outlets ahead of the Commonwealth Games.

An official in the DSIIDC said the agency will open another sprawling liquor outlet in a mall in Rajouri Garden area of the city in a day or two.

"The basic idea to open these outlets is to facilitate hassle free buying of liquor. We are in talks with many other shopping malls for space to open more such outlets," a DSIIDC official said.

DSIIDC, which runs 103 liquor vends across Delhi, is aiming to set up more and more such high-end liquor outlets to target foreign tourists who will be thronging the city during the Commonwealth Games.

Last week, DSIIDC had opened the first liquor shop in the luxurious DLF Place mall in Saket in south Delhi. Spread over 1,400 square feet area, the shop offers over 200 brands of imported foreign liquor and almost all brands of Indian made foreign liquor (IMFL).

"We are planning to set up high-end liquor outlets at almost all the premier shopping malls mainly to target the upper class customers," he said.

All the liquor shops to be opened by the DSIIDC, known as a premier infrastructure development agency of the Delhi Government, will be named as 'High Times'.

The sprawling fully-airconditioned shop at the DLF Place has been designed according to international standards and has computerised billing and bar-coding facility, besides a trained batch of staff.

"All the liquor shops to be opened by DSIIDC will be designed as per international standards and will have trained staff," the official said.

The city government late last year had decided to allow sale of liquor in shopping malls to meet the demand during the Commonwealth Games.