In the market space of writing and publishing, a book on India is guaranteed to generate interest, both among Indians as well as foreigners.
Shallu Jindal, noted kuchipudi dancer and wife of industrialist and Member of Parliament Naveen Jindal, is one such enthusiast. "I am always on the lookout for books on India, both coffee table and serious," she says.
In the course of her search for such things, she came up with the idea of a pocketbook on India, one that would be "small, beautiful and trendy". The result was Freedom, a pocketbook that would also make for an "ideal gift or souvenir".
"It is like India in the pocket," she adds.
The book, published by Flag Foundation of India and Natraj Publishers, is a compilation of inspirational quotes and short speeches, from Buddha and Kabir to Mahatma Gandhi and Rabindranath Tagore, as well as contemporary public figures like Rahul Gandhi and Shashi Tharoor.
Designed in the colours of the national flag, images of the Indian republic - its army and Parliament - also feature in the pocketbook.
The book was launched on Saturday by information and broadcasting minister Ambika Soni, who remarked that though the pocketbook itself was rather puny, it embraced the concept of freedom, which was very wide in scope.