It was the whole world under one roof at the HT Lifestyle Fair. The two-day event that began on Friday at Eros International, Nehru Place, witnessed heavy footfall.
From beauty products, electronic goods and new trends in décor to the latest in fashion and accessories, visitors were clearly spoilt for choice. The event was inaugurated by famed fashion designer Rina Dhaka. "It's a great place for customers to come and explore the latest in décor, fashion, beauty products and electronics. Everything is under one roof, so it saves a lot of time as well," she said.
Brands such as BoConcept, CTC Emporio, DTC Diamonds, Frontier Raas, Loom Crats, Mary Kay, Greenways and Unitech are participating in the event. Customers could buy products at the spot and avail great discounts. Some lucky ones even took home cool gifts. Another thing that kept customers on their toes was the live fashion shows.
Nitin Chaudhry, vice-president, HT media marketing, said, "A live fashion show every two hours is a nice way to engage customers. Also, this lifestyle fair gives a great platform for customers to see the latest products and for clients to promote their products and services."
It's not just the customers who were having a ball at the jam-packed fair, the clients too were thrilled at the response.
Accessory designer Srishti Chawla, who was selling bags at the event, said, "I am happy to be part of this lifestyle fair. On the first day itself, lots of customers came at my stall and purchased my bags. I'm getting bulk orders as well."
Shikha Guglani, from F Studio who retails suits and kurtis at her stall, said, "I'm doing good business here. I'm glad to promote my brand at this fair and would continue to be part of this event in the future."