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HindustanTimes Mon,21 Apr 2014

Business Columns

Get the Clear Picture

Suppose you have a website how do you find out if a particular graphic or an image is making the desired impact? asks Puneet Mehrotra.

Watch out, India

The European IT outfits are gearing themselves up to go after a respectable slice of the offshoring pie, writes Deepak Mankar.

Brew my cuppa

Call it a boom or a reverse shift, India today is the 2nd largest investor in London, writes Puneet Mehrotra.

DELL'S MUNIFICENCE? More R&D spend in India

If all go according to the plan, Dell might end up with about 20,000 Indian staffers by 2009, writes Deepak Mankar.

The mobile entertainment story

The great Indian market with its gigantic size is a marketers dream come true, writes Puneet Mehrotra.

Can Internet kill television?

In our hurry to move ahead, we always expect the new to finish off the old, writes Deepak Mankar.

The master strategy by Microsoft

To be honest I am a big Google fan. But a master stroke is a master stroke and it has to be appreciated, writes Puneet Mehrotra.

Are blogs credible?

The blogosphere is full of skirmishes - somewhat akin to 'flaming' of yore, writes Deepak Mankar.

Dates to remember - Google Calendar

Google in its bid for online dominance launched a calendar service late last week, writes Puneet Mehrotra.

Tell a tale. Package it well

Kaavya Viswanathan's controversial 'How Opal Mehta Got Kissed, Got Wild, and Got a Life' was a packaged novel, writes Deepak Mankar.

Goodbye Freedom: Shame on you Google

On this day with my head hanging in shame I have just four words to say "Shame on you Google", writes Puneet Mehrotra.

Can a blogger make any money?

Blog writing, it seems, isn't the way to go, if money is on your mind, writes Deepak Mankar.

Creativity curber. Alias Google.

Once upon a time, a journalist worth his salt wrote for "fickle readers and nitpicking editors", writes Deepak Mankar.

Browsing the Internet offline

Imagine a world where you have all the information of the Internet without even connecting to the net, writes Puneet Mehrotra.

The latest ad frontier

After product placement in movies and video games, science may soon put ads in our dreams, writes Deepak Mankar.
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