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IIMs get innovative

It’s not just about boardroom lessons and knowledge of the corporate world. Management students across various B-schools, especially the Indian Institutes of Management (IIMs), now have to think out of the box, thanks to the innovative, offbeat courses and training programmes on offer.

education Updated: Feb 29, 2012 13:35 IST
Gauri Kohli

It’s not just about boardroom lessons and knowledge of the corporate world. Management students across various B-schools, especially the Indian Institutes of Management (IIMs), now have to think out of the box, thanks to the innovative, offbeat courses and training programmes on offer. IIM Shillong recently introduced an intensive one-year, executive postgraduate programme (PGPEx) in international business which has been designed to enhance skills for senior management roles at the global level with a six-month stay and internship in China.

“This is the first Sino-Indian MBA programme with global focus. IIM Shillong has signed an MoU with Ocean University of China to start this global MBA programme. It is designed with equal inputs from Indian and Chinese management,” says S Shajahan, chairman, PGPEx and member board of governors, IIM Shillong.

Slated to start in April with 45 students in a batch, the course includes a six-month study tour of China, global internship and training and exposure to six languages. The curriculum focuses on developing an understanding of the diverse business practices of growing economies and to produce leaders with managerial skills that are critical for the emerging markets of our dynamic times.

IIM Ranchi students can look forward to courses and workshops on neuromanagement and business analytics. “It is neuroscience with a management flavour. The study of biological reactions and people’s instincts mixed with management theories will add a new dimension to management education. We have held workshops on this to apprise students of this concept,” says MJ Xavier, director, IIM Ranchi. The institute has set up a business analytics lab in collaboration with IBM.

The business school also intends to map Indian cricket captain MS Dhoni’s brain and understand the mind of a successful leader for formulating a new course.

A specialisation in media management is also on the cards. “We have also introduced courses on Indian culture, inner development and Indian ethos. As a part of the course on Indian culture, the students visited Nalanda and attended interactive sessions there,” Xavier adds.

IIM Kozhikode, too, recently launched a week-long rigorous and compulsory course for its flagship postgraduate programme students. Titled managerial perspective, the course offers a series of simulation cases, movies and lectures. The simulation cases require interdisciplinary analysis followed by managerial decisions.

The course also seeks to create the need to gain expertise in dealing with and contributing to social change.

According to IIM Kozhikode’s dean (development) Sanal Kumar Velayudhan, “This is a first of its kind course in India. It was developed to suit the needs of bright young minds that would be motivated to learn by focussing on decision-making without the shackles of functional area disciplines.”

The sports and entertainment world will also inspire budding managers. IIM Bangalore is planning to launch a sports-based executive education programme aimed at middle and senior managers. The programme, called Learning from Sport, is scheduled for March. Participants will get to share their experiences with sportspersons and sessions include classroom training, panel discussions, video-based case studies and informal interactions. “We want to hone the skills of our students in managing a team, (developing the) ability to motivate people, building marketing strategies and boosting leadership qualities. We are expecting cricketer Anil Kumble to conduct some of the sessions during the programme. This will allow us to explore the various facets of leadership and other behavioural traits that the corporate world can learn from the sports world,” says Shyamal Roy, chairperson, executive education programmes, IIM Bangalore.

The institute also conducted a similar programme on studying the various aspects of filmmaking, media and the entertainment industry. Of late, there have also been guest lectures by Dhanush (of Kolaveri Di fame), cricket commentator Harsha Bhogle and the Dalai Lama at IIMs.

Novel courses
* Narsee Monjee Institute of Management Studies, Mumbai part-time MBA/diploma in social entrepreneurshipnmims.edu/
* Faculty of Management Studies, Delhi; part-time MBA in health care administration, fms.edu/
* XLRI, Jamshedpur; certificate in agri-business management, www.xlri.ac.in
* SP Jain Institute of Management & Research, Mumbai; course in family managed business, www.spjimr.org

The list is not exhaustive