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Barkin’ bargains

Lifestyle now easy on the pocket for pet parents.

entertainment Updated: Apr 13, 2011 14:21 IST
Sneha Mahale

Now here’s a book that every pet owner has been waiting for. Offering discounts on pet-related products and services like swimming sessions, toys, boarding, lodging and even grooming sessions in Mumbai, this book ensures yearly savings of up to Rs 10,000, and helps make lifestyle a whole lot easier on the wallet for pet parents. Called Crazy Pet Deals, the book is the brainchild of Jimmy Jain, who is the CEO of Where’s My Bone, a lifestyle magazine for pooches and their parents.

“I wanted to build a platform on which, we could bring in all the pet products and services together and make them available to consumers at attractive prices. This is a one-of-its-kind initiative in India and we plan to make it city-specific soon,” says Jain.

As per the book, you do not have to change your shops but you do get a discount on MRP at the same shop you were shopping your dog’s products from. There are several deals on offer including discounts on pet food, toys, clothes, bedding, accessories, pet bakeries, pet-friendly resorts and a whole lot more.

“Crazy Pet Deals is an innovative approach to entice the consumer to make use of these fun developments in the market,” says Jain. There are only 1,000 copies of the book available. “This will be an annual thing. We are already getting orders in plenty. People are ordering multiple books, which can be used till December 31, 2011,” says Jain.

To order the book, call 9029540350