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Christmas of hope

Help your friends make a contribution to a significant cause with the ‘gift a donation’ and ‘charitable gift cards’ concept.

entertainment Updated: Dec 23, 2010 01:05 IST
Vaishali Bhambri

What do you plan to do this Christmas? Give the customary splurging a miss — do something you will always be remembered for. Help your friends make a contribution to a significant cause with the ‘gift a donation’ and ‘charitable gift cards’ concept, which allows you to donate towards causes like environment, health, and children’s education in the name of a friend or family member.

GiveIndia, a donation platform that allows you to support a cause of your choice from over 200 NGOs, has launched the idea this season. “What’s better than the fact that your gift to a dear one can actually help an underprivileged person somewhere?” says Tarika Vaswani of GiveIndia.

The platform will be active all round the year, with the option to gift on other occasions, too, such as birthdays and anniversaries. The causes you can be part of: upliftment and education of underprivileged children, care for the elderly, environment, women empowerment, health and more.

Another unique feature of the platform is that while the donor gets the receipt and tax benefit, both the recipient and the donor also get a feedback on how the donor helped change a life.

“A friend gifted me a donation that is helping in a child’s education. I keep receiving constant reports that keep me updated about what all wonders a single donation can do,” says Kerman Chowna, a professional.

All you need to do is to fill the recipient’s name and email id on the website, and log on to celebrate this Christmas in the true spirit by gifting someone the joy of receiving.

GiveIndia isn’t the only such platform. There are other companies that allow you to donate the money on the card to a non-profit group of their choice. Such gift cards can be ‘bought’ from NGOs such as GlobalGiving (www.globalgiving.org) and TisBest Philanthropy (www.tisbest.org) . The groups say they have raised millions for causes as varied as teaching entrepreneurship to promoting humane farming.

CharityChoice, another service, recently began allowing users to send gift cards for donations through Facebook. So, consider these options to make this Christmas special in the true sense of the word — by helping someone in need.