From chocolate wraps to honey-strawberry scrubs, spas are using every trick in the book to lure Valentine’s Day customers.entertainment Updated: Feb 10, 2011 14:12 IST
This Valentine’s Day, city couples are getting more indulgent in their celebrations, with many opting for a pampering at the spa instead of the usual dinner-and-a-movie routine. From five-star hotels to standalone outlets, spas are falling over themselves trying to design packages, seductive enough for love birds.
Kiran Bawa, who along with Shilpa Shetty, runs the Iosis Spa, says that this sappy season, the focus is completely on chocolate. “Eating chocolate increases calories, but it also hydrates and moisturises the skin when used in wraps and facials. I’ve designed a therapy which includes chocolates creams, scrubs, manicures and pedicures. And no, it’s not edible,” she says of the treatments that have names like ‘Romantic get-away’ and ‘Hearts and Soul’ and cost Rs 999 onwards. The spa plans to send a portion of the proceeds to a charity aiding street children.
Bawa explains that the aroma of chocolate releases happiness-inducing endorphins in the body: “It also leaves the skin feeling fresh and taut.”
At Rudra Spa at Kemps Corner, the offer is an extensive treatment with an hour-long massage, chocolate body wrap, manicure, pedicure and ultimately, a hair wash and blow dry only for the ladies. “It’s usually men who call in and make the bookings, and they want to keep it a surprise for their wives or girlfriends,” says Priyanka Purohit, manager, who adds that the average age of customers is between 22- 35. The package at Rudra costs R 11,000, inclusive of tax.
At Japanese spa Areopagus, they’ve modified their traditional style to create a special treatment called Cupid of Lovers. This oil-based massage uses ancient Japanese stroke techniques to improve circulation and relax the body. They’re also offering a 30 per cent discount on the usual rate of R 12,000 for a couple till February 20 this month.
The use of aphrodisiacs like strawberries, spices and wine for spa treatments seems popular, illustrated by the offerings at the Renaissance Hotel in Powai, where vinotherapy spa treatments and honey and strawberry body scrubs are tempting couples to splurge. “We are focussing on massage therapies which last longer and allow couples to spend some quality time with each other,” says manager Mahima Trivedi.
Try these out
Head to Toe package for
Rs 3,000 at Svastii Spa’s, Delphi A Wing, Powai.
Royal Wine Exuberance for
Rs 8,000 at Myrah, Palm Springs Society, Juhu.
Day spa package for
Rs 13,500 at Trident Hotel, Nariman Point. Call: 66325757.
Reflexology massage with Rs1000 off at Richfeel Spa Sagar Mansion, 40 Bhulabhai Desai Road. Call: 23516228