D&G 'feared' hiring Madonna for ad campaign | entertainment | Hindustan Times
Today in New Delhi, India
Apr 26, 2017-Wednesday
New Delhi
  • Humidity
  • Wind

D&G 'feared' hiring Madonna for ad campaign

entertainment Updated: Jan 26, 2010 17:27 IST

MadonnaTop Italian fashion designers Domenico Dolce and Stefano Gabbana had to think twice before approaching pop superstar Madonna to be the new face of their luxury label, because they feared a business deal would sour their friendship.

Madonna was unveiled as the spokesmodel for Dolce & Gabbana's spring/summer 2010 campaign last year and the celebrated designers admit they hesitated at the thought of working with the Material Girl, W magazine reported.

"There was a sort of fear on our behalf of asking Madonna to do anything business. We thought it could impact our relationship, and Madonna is one of the few people we're really in awe of. To have Madonna in our campaign is a dream come true," Gabbana said.