David Beckham flaunted his impressive package yet again while modelling for his own underwear range H and M.
New images show the 36-year-old footballer posing in tight briefs for the retail fashion chain, which is bound to please the ladies, the Daily Mail reported.
The footballer showed off his toned body, his extensive body art and an impressive package in the advertisement for his own bodywear.
Wearing a pair of tight white trunk briefs, that will retail at 9.99 pounds a pair, the father-of-four looks mean and moody as he stares into the distance.
The image bears many similarities to that of his previous campaign with Italian designer brand Armani who he first modelled for in 2007.
The only props missing from his latest campaign are a giant rope, lots of hair gel and a bottle of baby oil.