I know what sells! | entertainment | Hindustan Times
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I know what sells!

entertainment Updated: Aug 02, 2010 14:46 IST
Lokhandwala Lad

It’s been four days of non-stop shooting now. My body pains, my eyes hurt and my back clamours for a bed and I wish for a long slumber. I need to report back to the set in four hours, which means two hours of sleep again.

So if you thought that shooting was a child’s play, think again. I’m not shooting for anything big; it’s not a TV commercial. It’s a corporate AV (audio visual), that fell into my hands last week when an ex-roomie suggested my name for it and since the money was ok, and I was free, there seemed no point in letting it go.

What has pinched me the most is the change in the kind of characters that I play. I started as a lover boy dancing in the rain with a girl for a music video, played a guy in love for a commercial, which I never got to see, graduated to a young businessman, then a young husband and now my recent hairstyle has forced me to play a corporate salesman! Do I look that old from my side profile?

I feel really bitter and keep on looking at my face in the mirror. The dark circles might be a bit more visible but there are no startling new changes on my face. Why then do I seem older? I’ve started taking care of my skin. I’ll write about my elaborate skin care routine sometime later.

Coming back to the shoot… here I am, playing a corporate sales executive. My hair combed from the side, I wear pants, a half sleeved shirt and formal shoes to go with the look, something that I had done earlier in my life for a little while.

I’m required to memorise long dialogues, remember those company facts and product details, and enact them with élan, as the perfect Godsent salesman would do. Turns out I’m pretty good at doing things like these.

When it comes to mouthing lines in front of the camera, my mind works faster than a horse on cocaine. If only the same thing was true when I was in school, but then that wouldn’t have made a huge difference in what I’m doing now anyway.

The irony here is that the director thinks that I’m good at my work, but all I want is to get done with the shoot as fast as possible. So I give my best. Turns out, in order to escape work quickly, I end up giving a good performance.

PS: The Lokhandwala Lad is on Facebook. Add him!