Public displays of affection gave way to public displays of apology on Wednesday as Twilight star Kristen Stewart and the director of her latest movie candidly admitted they've had an illicit affair.
Stewart, 22, the most bankable actress in Hollywood, was first to take the plunge, confessing via People magazine that she had cheated on longtime boyfriend and Twilight co-star Robert Pattinson, 26.
"I'm deeply sorry for the hurt and embarrassment I've caused to those close to me and everyone this has affected," said Stewart, whose new film Snow White and the Huntsman hit US theaters in June.
"This momentary indiscretion has jeopardized the most important thing in my life, the person I love and respect the most, Rob. I love him, I love him, I'm so sorry."
Then came Snow White director Rupert Sanders with his own statement, saying he was "utterly distraught about the pain I have caused" to his wife of seven years, model Liberty Ross, 33, and their two young children.
"My beautiful wife and heavenly children are all I have in this world. I love them with all my heart. I am praying that we can get through this together," said Sanders, who is English.
Prompting both apologies was Us magazine, which revealed on Tuesday it would be running "exclusive photos" of Stewart and Sanders "packing on the PDA" (public displays of affection in gossip talk) in its next issue.
It said the photos were snapped in Los Angeles on July 17.
News of the affair comes less than three weeks after Hollywood star couple Tom Cruise and Katie Holmes reached a "private" divorce settlement after five years of marriage.
People magazine said Stewart and Pattinson have been increasingly open about their four-year relationship, while E! Online quoted a source as saying the Stewart-Sanders fling occurred after the filming of Snow White was finished.
The confession comes after Us magazine revealed on Tuesday that it's set to publish photographs of a "marathon makeout session" between Stewart and Sanders.
It said that the 41-year-old and his dark-haired woman were caught in a series of clinches on July 17 and "it seemed like they couldn't get enough."
Interestingly, only a few days ago, Pattinson had hinted at marriage with Stewart. "It is true that Kristen has always done something to me that others haven't,” Contactmusic quoted him as telling BlackBook magazine.