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HindustanTimes Fri,28 Nov 2014

Alka Yagnik says no to item numbers

Ritujaay Ghosh  Kolkata, May 09, 2007
First Published: 16:37 IST(9/5/2007) | Last Updated: 19:14 IST(10/5/2007)

Alka Yagnik, who has been the voice of innumerable heroines, feels that play back singing in the Bombay movies is no longer dominated by a handful of artists. There are several singers now who dominate the music scene.

On musicbiz
“I find it difficult to recognise voices of singers today because there are so many of them in the trade. They’re really doing well. I can’t say the same for film music, it all sounds similar,” says Yagnik, who was in Kolkata to judge a talent hunt show .

Yagnik has given several hits over the years. She feels that Bollywood is losing out on melodious numbers. According to her it’s time to focus more on quality than quantity.

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The singer has cut down on assignments over the last one year. However, Yagnik plans to cut a private album this year to satisfy her thirst for good music.

“It has been long since I did one. This will be my kind of album. Preparations have kept me super busy,” she informs.

<b1>Item number scene
Yagnik feels that item numbers have of late gained prominence in Hindi films. “Today seven out of eight songs in a film are item numbers. They get prominence in the promos. I’ve also done item numbers. Remember Ek do teen in Tezaab? However, mine were featured on heroines and not vamps and were far more melodious,” she says.

The artist does not like doing item songs any more. She wants to leave it to the likes of Sunidhi Chauhan and Shreya Ghoshal. She considers them extremely talented and feels that they are the future of the Hindi music industry.

Future tense
Yagnik recently completed recording a song for Sanjay Leela Bhansali’s Saawariya and Harry Baweja’s Love Story 2050. She is also focussing on her role as a judge in Star Voice of India.

Yagnik is excited about her new assignment but feels that judges, and not the audience, should have maximum say in talent hunt contests. “Now-a-days, people don’t want to hear a song but want to see it. It affects the choice of the winner. It should be left to us, because we have been into music and understand it better than others,” retorts Yagnik.

She’s happy that the producer of her show, Gajendra Singh, has given judges more control than the audience over choosing the winner of the contest.

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