Spider-man 3 kicks off hot Hollywood summer

  • Reuters, Los Angeles
  • |
  • Updated: May 05, 2007 14:48 IST
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    Spiderman's black costume started to influence Peter Parker's personality, making him more vengeful and egotistical. Peter finally made the decision to abandon the costume.

This may be one hot summer movie season. When Spider-Man 3 debuts on Friday, it kicks off four months of Hollywood movies with at least 14 that promise blockbuster status and more than 100 others vying to be the surprise hit at summer box offices.

In May, Spidey 3 is joined by Shrek the Third and Pirates of the Caribbean: At World's End. The following three months feature even more sequels such as Ocean's Thirteen, Harry Potter and the Order of the Phoenix and The Bourne Ultimatum.  

And the summer's movie stars read like a Who's Who of global pop celebrity: Angelina Jolie, Brad Pitt, Jennifer Lopez, George Clooney and even an animated Bart Simpson. Lindsay Lohan has two movies to please her fans.

So, how does one film break through the clutter of sequels like the ones above? Transformers producer Lorenzo di Bonaventura thinks he has the answer: giant autobots.

"Our movie is fresh, so it has an ability to surprise audiences in ways sequels can't ... It is fun, has a lot of heart, and we have 32-foot beings," di Bonaventura said of the film, in which cars transform into massive, robot-like machines that battle aliens.

Major movie studios pump hundreds of millions into making and promoting summer movies because the period from May through August can account for up to 40 percent of annual ticket sales in the United States and nearly as much in other countries. Last year, the season generated nearly $3.9 billion of the roughly $9.5 billion domestic -- U.S. and Canada -- box office haul, according to box office tracker Media by Numbers.

Spurred by smash hit Pirates of the Caribbean: Dead Man's Chest, (2006) ranked No. 3 among top summer seasons. At No. 1 is 2004, when Shrek 2 and Spider-Man 2 rocked theaters.

Whether the new versions of those three movies generate excitement and expand ticket sales in May or, as some fear, cannibalize each other's box office remains to be seen, but one thing is for sure, excitement in Hollywood is running high.

"I can't think of a more appropriate film than Spider-Man 3 to kick off what could be a record summer," said Media by Numbers president Paul Dergarabedian.

So hold onto your popcorn, Summer 2007 is about to start.

Summer of Sequels
The backers of both Spider-Man 3 and the third Pirates promise to complete their trilogies on high, exciting notes. Spider-Man alter ego Peter Parker (Tobey Maguire) learns how to handle the dark side of superhero fame, and in the final week of May pirate Captain Jack Sparrow (Johnny Depp) is plucked from depths of the deep blue sea.

But in between those movies come a host of flicks ranging from big-budget animated fairy tale Shrek the Third with the voices of Mike Myers, Cameron Diaz and Eddie Murphy, to more modest ones like low-budget The Waitress, starring Keri Russell as a woman working in a diner and dealing with troubled relationships.

Lindsay Lohan plays a troubled teenager -- which should not be a stretch for the young actress who has battled her party girl image -- in Georgia Rule which comes out in May. (In July, she's back starring as a woman escaping a serial killer in I Know Who Killed Me)

June brings the boys of big-budget Ocean's Thirteen -- Pitt, Clooney, Matt Damon, Don Cheadle, and the rest -- back to Las Vegas to try to pull off another casino caper.

After a long absence from theaters, Bruce Willis reprises his role as justice-seeking tough guy John McClane in Live Free or Die Hard and on the comedy front, funnyman Steve Carrell plays a TV news anchorman turned into a version of the Bible's animal-saving Noah in Evan Almighty.

Also in June, Angelina Jolie portrays the wife of slain journalist Daniel Pearl in drama A Mighty Heart and, a bit like Peter Parker in Spider-Man, actor Kevin Costner plumbs his dark side playing a serial killer in "Mr. Brooks."

If audiences tire of sequels such as fantasy Harry Potter and the Order of the Phoenix, then by late July Oscar-winning writer, director and producer James L. Brooks and Simpsons creator Matt Groening bring The Simpsons Movie to theaters.

It features the politically incorrect, nuclear family that TV audiences have loved for years. Brooks is not saying much about the plot except that father Homer is "screwing up worse than he ever did."
"The summer never seems to stop this year," Brooks told Reuters. "There's never been a summer like it."

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