Bipasha Basu, who joined Twitter earlier this month, launched her ‘digital life’, by reintroducing her website, bipashabasunet.com through Hungama Digital Media. One of the unique features of the tie-up is a service where fans can wake up to Basu’s voice.
They can subscribe to the soon-to-be-launched service through SMS packs or voice alerts, and at a designated time in the morning, they will get wake-up calls from Basu, in different manners, depending on the type they choose.
“I have a very unique and identifiable voice, so I’ve recorded some fun ways of waking people up,” Basu smiles. “I’m a morning person. So for me, waking up is a must. I would be waking up lazy people in different ways – in a fun tone, a cute tone or a strict, disciplined fitness expert tone.”The actor, who was recently seen in Rahul Dholakia’s Lamhaa, says that she’s gone "all out" to make her website and her ‘digital life’ as fan-interactive and personal as possible. "After joining Twitter, the kind of genuine love I have received from the people has been fantastic, so I really want to give it back. That’s where I think my ‘love yourself’ philosophy will come in handy."
The actor recently promoted that philosophy through her fitness DVD, Fit and Fabulous, and now, even her website will reflect it. The site contains a section where fans can “speak to Bipasha”, by watching personalised videos where she’s talking about fitness, fashion and other aspects of “loving yourself”.
“I’m also going to be giving out my personal Fit and Fabulous Diet too. I’ll keep updating my routines and diets so people can make the most of it.”