Couture week in trouble | fashion and trends | Hindustan Times
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Couture week in trouble

Delhi Couture Week, scheduled to take place from July 20 to 24 at The Grand hotel in Vasant Kunj, has hit a major hurdle, with the title sponsor of the event, Pearls Infrastructure, apparently backing out of the event with just 20 days to go.

fashion and trends Updated: Jul 01, 2011 01:17 IST
Aaron Rohan George

Delhi Couture Week, scheduled to take place from July 20 to 24 at The Grand hotel in Vasant Kunj, has hit a major hurdle, with the title sponsor of the event, Pearls Infrastructure, apparently backing out of the event with just 20 days to go. The real estate firm, which has been the sponsor for the fashion gala since its inception last year, has reportedly run into trouble with the Enforcement Directorate, and is hence unable to “honour their commitment for this year.”

“Yes, there is a problem with the sponsor as Pearls is facing some major internal issues but they have always been very ethical with us. With barely two weeks to go, we are trying to line up another sponsor immediately. The show will go on,” says FDCI president Sunil Sethi, who is currently in London.

The designers who were scheduled to participate in the event were also informed of the same by an official email sent out by Sethi on Thursday, assuring them that “the week is not cancelled as we are looking for alternative sponsors.” Sources say that amid hectic negotiations to manage the crisis, the event may now take place from July 20-23 at the Taj Palace Hotel, and will most likely feature only evening shows.

Participating designers are positive about the event’s success despite this hitch. “There are hiccups in every fashion week, but whatever decision the board and Mr. Sethi take, we will all abide by,” says designer Anju Modi. “I’m sure the issue will be resolved very soon,” adds designer Varun Bahl. “I’ll be willing for it even on revised dates,” says Manish Malhotra. A meeting of the designers and the board is set to take place on July 6.