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Couture week or celeb carnival?

Fashion threatens to take a backseat as celebs throng HDIL Couture Week which begins on Sunday, reports Sujata Reddy.

fashion and trends Updated: Oct 09, 2009 15:00 IST
Sujata Reddy

The second season of the HDIL India Couture Week begins this Sunday. The five-day fashion extravaganza, to be held at the Grand Hyatt, Kalina, is expected to garner a lot of attention, courtesy a huge line up of Bollywood personalities, industrialists and society magnates who are expected to show up. What differentiates it from other fashion weeks is that the Couture Week will have only two shows on most days and just one show on the rest.

Grand week ahead
Opulent sets, indulgent clothes and a limited audience is what this week is all about. Presently in its second edition, the Couture Week organisers have introduced a segment wherein jewellery designers can parade their creations.

Couture outfits are best complimented with couture jewellery. And the organisers realised this soon enough.

Designer duo Abu Jani-Sandeep Khosla has roped in around 11 celebrities to walk the ramp for them. “There will be 36 models apart from the celebrities,” warns Sandeep. “It’s going to be a very big show. The magic of couture is that you can let loose and just create outfits that weave grandeur,” says Khosla.

Dream on
Ask him about the revenue he is expecting to generate from the show and Khosla says that he is concentrating on having a blast. “Abu and I have designed eight lines for the show and we have no expectations at all. We’re just going to have a blast,” he stresses adding that his show has a lot of separates that have been priced at Rs 50,000 onwards.

Designer Manav Gangwani on the other hand says he might not rope in a celebrity showstopper to end his show. “I think there is already an overdose of celebrities so I’ll let my designs take center stage. I’m showing a fusion line with green and gold dominating the palette,” says Gangwani whose couture designs have been priced at Rs. 2.5 lakh onwards.

Varun Bahl has priced his designs at Rs 2.5 lakh onwards and will have models present the ensembles for his show and has also collaborated with director Karan Johar for another line. “My line is a mix of India and Japan. It has the opulence of India and the minimalism of Japan at the same time,” says Bahl.

The show will have headgear by Little Shilpa. On working with Johar, Bahl says that luckily, they were always on the same page in terms of design sensibilities. “Karan is a genius and has a very commendable design sense,” adds Bahl.
Ironically while Bahl’s show with Karan Johar has a huge list of celebrity showstoppers his own show is devoid of one. “Showstoppers don’t work for me,” he explains.