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Fashion: Challenges

High retail prices, copyright infringement and fierce competition from within and outside the country are the primary hurdles this budding industry must overcome...

fashion and trends Updated: Mar 25, 2008 20:57 IST
Tasneem Nashrulla

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High retail prices, copyright infringement and fierce competition from within and outside the country are the primary hurdles this budding industry must overcome.

* Harnessing the immense talent pool by sponsoring exchange programmes with international fashion schools, encouraging and providing business incubation to upcoming designers and rewarding efforts through appropriate design awards are some steps that could boost this budding industry.

* The organisation and the planning of Indian fashion shows must also improve vastly if it is to attract more foreign and domestic buyers.

* The Indian industry must also establish its presence in the fashion capitals of the world - Paris, Milan and New York.

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