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Indian style in desert city

The fashion fervour has set in in full swing. If the ongoing fashion week in the city is keeping the style savvy in spirits, there’s more in store later this month. Read on.

fashion and trends Updated: Apr 07, 2011 00:28 IST
Roma Arora

The fashion fervour has set in in full swing. If the ongoing fashion week in the city is keeping the style savvy in spirits, there’s more in store later this month. The upcoming Dubai Fashion Week (April 19 - 23) will have an inimitable Indian flavour with many of our home-grown designers all set to showcase their collections in the desert city.



The strong Indian designer contingent that is Dubai bound this month, shortly after the Wills Lifestyle India Fashion Week is over, comprises of Delhi based designers such as Gaurav Gupta, Reynu Taandon, Hemant and Nandita. Other designers such as Ekta Singh, Meher and Riddhima will also be part of the showcase. And designer Raajesh Pratap Singh will carry the torch of the grand finale at the Dubai Fashion Week.



Designer Reynu Taandon who’s not participating in the ongoing WIFW says, “I have set up a stall at the Wills Lifestyle India Fashion Week so that I do not miss out on making my presence. For the fashion week in Dubai I have come up with an exciting collection that reflects the sensibilities of the place. My collection for the Dubai show is all about the jungle resort look. There will be lot of kaftans in georgette, embellished with African embroidery.”



Dubai is the city of buyers, which is another reason for the designers’ strong interest in the city. “Dubai has a lot of buyers so it’s always good to showcase in such places. I’m going to showcase the holiday collection which emphasises on kaftans, tunics, lots of zebra print with tribal embroidery,” says designer Nandita from the designer duo Hemant and Nandita. Another reason that draws Indian designers to the city is that they consider Dubai to be more fashion forward as compared to India. Designer Gaurav Gupta who’s participating at Dubai Fashion week buys that thought completely.



“Dubai is cosmopolitan and fashion forward for sure. The fashion sensibility of the people there is very modern. Keeping that in mind, my collection is semi-couture with interesting detailing and contemporary designs,” says Gupta. Designer Nandita adds, “They demand for trendy and attractive clothes. For them fashion comes above comfort unlike Indians.”