Let the fun prints go pop | fashion and trends | Hindustan Times
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Let the fun prints go pop

fashion-and-trends Updated: Oct 25, 2012 02:06 IST
Snigdha Ahuja
Snigdha Ahuja
Hindustan Times
Highlight Story

Masaba-Gupta

If you thought wearing a sari was a formal affair — with traditional trappings of embroidery, staple motifs and ethnic designs — think again. Whether it’s your graduation dinner, a family wedding or even a puja at home, you can now add a bit of pop to rock your sari.

Exhibit A — the cow print.
Designer Masaba Gupta’s fascination extends to her customised saris and jackets. Recently, Shilpa Shetty donned a red and white sari by the designer for a mata ki chowki, breaking set fashion rules for religious gatherings. “Shilpa told me to add the golden border so it could compliment her potli bag and the gilded accessories,” says Masaba. Apart from the dairy glam, young designer Yogesh Chaudhary’s pacman print has also got filmy and fashion circuits buzzing. The designer says that the idea was inspired by his childhood love of the game. “I loved to play pacman, so for me, it was a fun and natural choice,” he says. Designer Deepika Govind has also indulged in quirky prints in her Pop Patola collection. “These new-age prints are communicative and conversational,” she says. While these young guns are making a mark with their approach, designer Rina Dhaka says that street-art motifs are not a new phenomenon.

“Whether it be motifs like that of chappals or other pop inputs, it’s something that you can find in my earlier collection, too, and it’s been there for a while.” At the fashion week held recently in the Capital, designer Nida Mahmood’s collection, Sapna Cinema, comprised pants with rooster motifs, totally redefining ‘animal prints.’ What’s going to be your pick?

Own the look
1 Go beyond polkas and stripes. Thequirkbox.com has dresses, boyfriend jackets and shorts on offer with delectable toy factory dolls print.

2 Pacman designs extend to accessories too. For Diwali, pick up gold plated earrings at perniaspopupshop.com

3 Indulge in some moustache mania. Pick up a moustache pendant from Accessorize, which has its outlets in the city, or check out street options at Sarojini Nagar, Paharganj and Janpath markets.

4 Get attuned to the ‘geeky is sexy’ vibe, with spectacled designs. Rings with miniature specs attached can be found at Bershka. But if you can’t find the store online, street shops will be your saviour again.

5 Lastly, experiment, but don’t go OTT. It’s one thing to dare, another to look foolish.