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Pricey salons open cheaper branches

If you baulked at the thought of paying Rs 800 for a trim at your favourite salon, here’s good news. Two major salon chains have opened express versions, designed to give you similar treatment for half the rate.

fashion and trends Updated: Jul 17, 2010 13:46 IST
Rochelle Pinto

If you baulked at the thought of paying Rs 800 for a trim at your favourite salon, here’s good news. Two major salon chains have opened express versions, designed to give you similar treatment for half the rate.

Juice Lite, a budget-friendly version of popular hair salon, Juice, has launched operations in Juhu. Haircuts have three grades – Rs 250, Rs 500 and Rs 1,200- depending on the level of pampering. Contrast this with Rs 400 – Rs 1,900 that you would pay at a Juice salon.

"Express salons are meant for aspirational crowds that can’t afford or don’t have time for a full-blown salon experience. While the Jawed habibessential service remains the same, we cut down on the frills and pampering," says Shailesh Moolya, technical director of Juice.



Customers can also select the treatments they want, paying for individual services. "You can wash your hair at home to save money," reveals Moolya. "All our staff are trained at the Juice hair academies and follow our regulations." Hair colouring is also on offer, but customers now pay per foil. "You pay for what you use. So if you want three streaks, you only have to pay Rs 350 per streak."

Jawed Habib has also opened his express salons, offering haircuts at a flat rate of Rs 99. “College students want a branded haircut, but can’t spend Rs 1000 on it,” he says. “So I wanted to open a modern barber’s shop where you can walk in for a quick cut in a hygienic place with contemporary hairstyles on offer.”

The best part? The price doesn’t change with the length of your hair. Habib adds, “This also employs the people who train at our hair academies. All the stylists are trained with at least three months experience. I’m offering today’s services with yesterday’s prices.”