She has become the new face of Lakme and has taken over the reigns from actress Lisa Ray as the Garden saree model. Touted as the next big thing on the fashion ramp, Elite model Lisa Haydon opens up to HT City.
Tell us about your background. How did you get into modelling?
I was living in Australia. I went to see an agency there and they signed me on right away. The first two auditions were for print campaigns, I bagged both and it just took off from there.
What are the pros and cons of this profession?
I get to travel to amazing locations and meet very creative people. Financial independence is great and I choose my work, when I want time off. As for the flip side, odd sleep hours and hotel food can be annoying and I miss my friends and family when away for too long... It can get frying.
Tell us about your international projects.
I’ve endorsed Oil of Olay, Axe, Coca Cola and Cornetto in Australia.
You have replaced Lisa Ray from the Garden campaign. Comment please.
I don’t think I’ve replaced her. To my knowledge her association was quite a while ago. I am however very pleased to be the current face of the brand.
What are your assets?
I’m very commited to my work.
Which designers (Indian) do you like wearing and walking for?
Tarun tahiliani. In fact he was the first designer to shoot with me and I absolutely adore him. The way his garments fit is unreal and incredibly feminine. He really knows how to make a woman look beautiful. Another designer I love wearing is Manish malhotra, his clothes make me feel like a princess. His indian pieces are amazing. I particularly love his ghagras.
Which designers are on your wishlist?
Vivienne Westwood, John Galliano, Diane Von Fustenberg, Dior, and Chanel.
Any Bollywood aspirations?
Well, I’m shooting for my first film at the moment. Its called Aisha, which is a remake of Emma. It’s being produced by Anil Kapoor productions. Acting is a refreshing change from modelling. I’m playing a foil to the main character Aisha, played by Sonam Kapoor. An independent, modern indian woman who has just returned from New York. She’s an interesting character because she very much represents the global Indian woman today.
What was the turning point in your career?
There have been several. I think the first campaign that made people really notice me was for Seagrams’ TV commercial. But it’s been very slow and steay. I think all the fashion weeks have also contributed.
Does casting couch exist?
It’s never been an option for me. Nobody has ever approached me in that way because I don’t give off that vibe and if they did, I’d tell them where to go.