Wear it on your sleeve: Say it with a slogan tee this summer | fashion and trends | Hindustan Times
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Wear it on your sleeve: Say it with a slogan tee this summer

Though the trend of talking tees has been developing for a few seasons now, it was recently ramped up on the runways, first in response to the US election, then to certain measures taken by the US president Donald Trump.

fashion and trends Updated: Apr 18, 2017 07:24 IST
Why say it when you can wear what you think.
Why say it when you can wear what you think.(AFP)

Men and women can make a statement this season thanks to spring/summer 2017’s red-hot trend for splashing slogans, expressions, words and messages of all kinds across T-shirts.

Although the trend has been developing for a few seasons, it was recently ramped up on the runways, first in response to the US election, then to certain measures taken by the current US president, Donald Trump. This has now filtered down to other designers and labels and to high-street brands.

(L-R): Black t-shirt with printed “R.E.S.P.E.C.T” slogan by Prabal Gurung; designer Floriane Fosso’s “From Paris To-Shirt.” (AFP)

Models and fashion bloggers have been early adopters of this socially and politically conscious look, with many spotted wearing the now-famous “We Should All Be Feminists” tee from Dior. Prabal Gurung also revealed a series of T-shirts in the label’s fall/winter 2017 show with slogans like “I Am An Immigrant”, “Love Is The Resistance”, and “R.E.S.P.E.C.T”. These are already available to buy.

Brands, designers and stores are all jumping on the trend for slogan tees, although not all come with politically themed messages. In fact, the season’s slogans generally tend to have a humorous twist, often reworking well-known expressions.

Here’s a look at some of the hottest slogan tees landing this summer.

The Uniqlo x André Saraiva collaboration is bang on trend this season with a host of slogan T-shirts, often referencing New York and Paris, as well as the iconic “Monsieur A.” (AFP)

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