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Whose seat is it anyway?

fashion-and-trends Updated: Mar 08, 2008 14:21 IST
Vinod Nair
Highlight Story

Alright. I held on to this for a long time now. But now I have to talk about it, and I want you to listen to me. Please.

All over the world, at various fashion weeks, the front row has always been a bone of contention when it comes to recognition. The perception is that if you are seated there you are seen as somebody, else. But there, only a somebody will be seated in Row 1 and a nobody will hardly be seen jostling for a space in that row.

If you are an achiever, you are on the front row. But in India, barring these achievers, there is also another bunch who wants to be seen as achievers. Instead of people asking them to be seated on Row one, they ask themselves to be seated on the front row. I don’t understand the relevance of being seated on the front row. Alright, if you are a journalist, a senior journalist, I think you should be seated there not because you are some hotshot, but you can see the clothes closely and then write about it correctly. Or if you are a buyer, a client or even a VIP I can still understand. If you belong to any of these, then you will be asked to sit on the front row.

But over the years, I have realised one thing. You can also be ‘seen’ as a hotshot or an achiever by begging or jostling for the front row seat. Perhaps, this is the reason why people still resort to these tactics at fashion weeks. And the ongoing fashion week is no exception. Pity, what else to say!

And the interesting thing about all this is that real achievers would never ask for recognition even if it is offered to them. Since we are talking about the Wills Lifestyle India Fashion Week, allow me to show you an example right from here. It is Rathi Vinay Jha, who is the big boss of this fashion week. Ms Jha is not only the DG of the Fashion Design Council of India, but is also a senior retired IAS officer with impeccable credentials. I have seen her many times sitting behind the front row. And I wish to stop writing here!

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