China's first 3D television channel started a trial broadcast Sunday, officials said.
The channel -- China 3D TV Trial Channel -- is being jointly operated by China Central Television (CCTV) and five local TV stations in Beijing, Tianjin, Shanghai, Jiangsu and Shenzhen.
It will be formally launched during the upcoming Spring Festival or Chinese Lunar New Year starting Jan 23, Xinhua reported.
The channel broadcasts programmes for 13.5 hours every day. People can watch 3D-effect programmes with 3D television sets.
"The launch of the 3D channel is a significant step in the development of China's television," said Cai Fuchao, head of the State Administration of Radio, Film and Television.