Fox is about to pry open the window for digital film sales. Beginning later this month with Ridley Scott’s science fiction thriller Prometheus, the studio plans to offer high-definition versions of its films for sale at lowered prices about three weeks before making the movies available on discs and through video-on-demand services.
The new system is giving consumers an earlier shot at films for about $15 each, down from a purchase price that is currently about $20.
That will nibble into what has been a waiting period of four months in which pictures play exclusively in theaters before their release in home entertainment formats. NYT