Japanese consumer electronics major Panasonic has launched 4K technology-based professional camcorder Ultra HD HC-X1000 in the Indian market.
The device, priced at Rs. 1.79 lakh, supports recording formats as 4K Cinema and 4K Full-HD and host of professional functions. It is ideal for professional shooting documentaries and events in extremely high detail, Panasonic said in a statement.
Panasonic, which is a market leader in this segment with 65 % market share claimed that 4K Ultra HD HC-X1000 is the world's first camcorder capable of recording 4K 60p/50p images onto an SD card.
Speaking on the launch, Manish Sharma, Managing Director, Panasonic India, said, "With technology constantly changing it allows our brand to push boundaries and create new and exciting products that are customized according to the needs and requirements of the Indian market."
"The launch of this camcorder reinstates our commitment towards further expanding our presence in the professional camera segment. As 4K leverages the latest technology in our industry, we are offering 4K recording to our users and help them get equipped with this new offering from Panasonic," he added.
Panasonic India will continue to launch such offerings for its customers and the roadmap is to develop synergy within various 4K offerings from the company, so as to establish a control in the complete category rather than just a particular segment, the statement said.