It gets record breaking opening: Can Indian horror films follow the lead?
Till Friday, the record was with The Conjuring that had a $41 million (Rs 262.2 crore) opening in 2013, four years back.hollywood Updated: Sep 10, 2017 12:33 IST
Hollywood horror film ‘It’ has taken the box office by storm. The film based on Stephen King’s novel of the same name is shattering record after record. According to Forbes, It has opened to packed halls with $51 million (Rs 326.2 crore) tally including the Thursday previews.
Till Friday, the record was with The Conjuring that had a $41 million (Rs 262.2 crore) opening in 2013.
In fact, the Variety magazine is predicting a monstrous $103 million (Rs 658.8 crore) opening weekend for director Andy Muschietti’s bone-chilling film.
The well-made horror films have done better than before even in the Indian markets in recent times. In a way, this all started with ‘The Conjuring’ that put the Indian box office on fire. It was so well received that a good opening for ‘The Conjuring 2’ was always on the cards.
Not many heads turned when ‘The Conjuring 2’ garnered almost Rs 20 crore in its opening weekend in June, 2016. It beat Amitabh Bachchan, Vidya Balan, Nawazuddin Siddiqui’s ‘Teen’ and Randeep Hooda’s ‘Do Lafzon Ki Kahaani’ hands down. Before the release, nobody realised how big a force it was going to be.
A slightly dark-themed ‘The Jungle Book’, which released in India in April, 2016, was an indicator of what may happen in the Indian markets. It’s collection of over Rs 200 crore wasn’t a fluke.
Recently released ‘Annabelle: Creation’, a spin-off of ‘The Conjuring’, repeated the success of the earlier films in the franchise. Its India business easily crossed Rs 50 crore.
Given the tough time Bollywood is facing right now, it was a number much important that it seems.
The India numbers of ‘It’ aren’t in yet, but given the public response and a positive word of mouth, the collection is going to be much more than just satisfactory.
More than a threat to Bollywood films, ‘It’s’ success is a hint about the Indian audiences’ changing tastes, especially in sleek horror films.
It’s high time when Bollywood filmmakers understand the need of new storytelling techniques. It’s been a while since Ram Gopal Varma changed the way we looked at horror films. Time for another high point in innovative filmmaking has come, but is Bollywood ready to adapt to the changes and new challenges?
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