After the much talked-about Varanasi rally on Tuesday, Aam Aadmi Party (AAP) leader Arvind Kejriwal is all set to take Delhi by storm from the weekend.
The party is looking at door-to-door campaigning, road shows and street meetings. “There will be no big rallies. We will focus more on door-to-door campaign, which had proved to be the most fruitful method to reach out to Delhi voters,” said Durgesh Pathak, AAP’s co-convenor for Delhi.
Out of its targeted 30-lakh houses, the party has completed reaching out to 14-odd lakh houses. “The response has been huge and as against the perceived impression that people are unhappy with AAP, our feedback shows that Delhiites are enthusiastic. The enthusiasm is across all classes,” he said.
In the AAP’s door-to-door campaign, volunteers go to each house in a particular locality and talk with family members, answer their queries and explain the party’s positions on several issues. If needed, the party volunteers help out the families in civic issue-related work.
Needless to add, the team is also open to donations. Whosoever donates, they immediately receive a receipt.
Besides this, the party’s campaign style remains similar to that it practised during the 2013 Delhi assembly elections. Padayatras have been a regular feature for its candidates and almost all the seven candidates are traversing the dusty lanes and bylanes in various areas.
Road shows, especially that of Kejriwal, was a huge hit in Delhi during the assembly election campaign. The party has planned a similar one this time too. “We are finalising the schedule and will officially soon announce the campaign for Kejriwal,” said a party leader. Another top party leader and a known face Manish Sisodia is already campaigning with special focus on East and Northeast Delhi.
Kejriwal will be staying put in Delhi till the campaign ends on April 8, ahead of the April 10 voting day, with a possible exception of a day’s outing to Haryana.
The party is also looking at its ‘known face’ campaigners and “drawing up constituency-wise charts for them.