Select wines from across the world, tasting sessions, lectures on global traditions and exhibitions of different types of glassware associated with the premium drink – all this and more will be on display in the Capital early next year with the city government planning to host Delhi’s first-ever wine festival.
The Delhi Tourism and Transportation Development Corporation (DTTDC) wants to hold the three-day event at south Delhi’s Garden of Five Senses. The government hopes the festival will boost tourism and raise awareness about wine in a city known for its love of hard liquor.
Entry fees would be kept high, said government sources.
“In order to increase the consumption of wine -- which is food-based and natural -- and to wean people away from hard liquor, they have to be educated about the benefits of the drink,” the department has said in its proposal, a copy of which is with HT.
Leading Indian and international wineries will be a part of the fest and officials plan to promote cultural interactions with other countries and attract foreign tourists through the event. Government sources said they are consulting wine connoisseurs to make the event successful.
“Consumers aren’t aware about the quality of wine, the optimum temperature for proper storage of wine and the different types of Indian snacks that go with the drink,” said a Delhi government official.
Residents also feel the move will help in a city where drinking is considered taboo. “Women still hesitate to go to liquor stores. The festival will help educate people and let them enjoy different varieties of wine,” said Namrata Dubey, a resident of south Delhi’s Malviya Nagar.