Starting November 1, the Aam Aadmi Party (AAP) will reach out to Delhiites every week through an eight-page Hindi tabloid ‘Aap Ki Kranti’. Its inaugural issue will be circulated free of cost and subsequent editions will be priced at Rs 1.50.
AAP received the paper’s registration number from the Registrar of Newspapers for India (RNI) on Monday.
Aap Ki Kranti was launched as AAP’s mouthpiece in June but was only circulated within the party every fortnight. The party now intends to print five lakh copies for mass circulation and hopes to soon increase this to 12-14 lakh copies per week.
The paper will be all about AAP. It will carry interviews with its leaders, news about the party’s programmes and election rallies, short pieces on its candidates and even has an edit page complete with edits voicing the fledgling party’s stand on various issues.
Its 15-member editorial team is headed by Krishna Nand (Gopal), who has worked with Hindi daily Amar Ujala and electronic channel Live Today.
Asked how AAP planned to meet the cost of printing the paper, Nand said: “It is not as costly as one might think. Our printing cost per copy comes to around Rs. 1.25. We will do this (production) too from donations.”
The party, which extensively depends on volunteers for its work, has a team of 1500 such volunteers to take the paper to its supporters across constituencies in Delhi.