Gujarat Tourism is hosting the India Travel Mart (ITM) in Ahmedabad from Jan 30 to Feb 1, officials said on Wednesday.
Malaysia and Dubai are partner countries for this international travel and tourism exhibition while Uttarakhand is the partner state.
ITM will showcase the best from travel, tourism, railways, aviation, hospitality and other related industries.
The three-day travel exhibition will focus on outbound, inbound and domestic tourism.
"The mart is coming up with a variety of holidays, destinations and the main highlight would be pilgrimage tourism, adventure tourism, eco tourism, health tourism and wildlife destinations," said Ajay Gupta, director of ITM.
"The event will boost tourism awareness worldwide. We believe that the inflow of domestic and outbound tourists will increase in the coming months and Gujarat will play a vital role in promotion of tourism," Gupta said.