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Born of effort, not just age

A heritage brand status does not automatically belong to a brand with enough years behind it, but to one that continues to offer an edge to consumers over competitors, year after year.See full page

india Updated: Jul 15, 2009 01:05 IST

A heritage brand status does not automatically belong to a brand with enough years behind it, but to one that continues to offer an edge to consumers over competitors, year after year.

See full page