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City studios reaping a poll harvest

ELECTIONS SONGS of contestants have given a boost to the recording studios in a big way. Everybody is happy? announcers, writers, singers, musicians, music directors and sound technicians and studio directors.

india Updated: Oct 27, 2006 00:07 IST

ELECTIONS SONGS of contestants have given a boost to the recording studios in a big way.

Everybody is happy— announcers, writers, singers, musicians, music directors and sound technicians and studio directors. 

Most of the poll publicity and song cassettes have been recorded  and packaged in Ameenabad-based recording studios. Some of them have got the cassettes packaged from a Gomti Nagar and Cantt road based studios.

Nearly 99 per cent candidates have prepared the cassettes for their campaigning.

“Most of the people have recorded the oral campaign and songs regarding the development work done by the candidates in their wards. We write songs according to their demands. We have a lyricist who writes for the candidates.

He writes what the candidate tells him to write,” says an official of a studio in Ameenabad.

The studio owners are not willing to tell the exact amount which they have earned during election season but according to a rough estimate they have earned in lakhs.

Over 500 candidates have recorded their cassettes in the city based studios by paying off heavy amounts.

No contestant is showing the expenses of the cassettes in their poll expenses. Former corporator of Sardar Patel ward Girish Mishra, who is campaigning for his wife, Sandhya  Mishra says, “The cassettes were readied by my supporters. I don’t know from where they have prepared them. They have got the recording done from a studio in Ameenabad, they tell me.” 

Another candidate from Jagdish Chandra Bose ward Sayyed Yawar Hussain Reshu says, “My cassette has been made ready by my relative. But, some of my colleagues have got the cassettes prepared from Cantt road.”

Congress Candidate from Papermill colony Rajesh Singh ‘Gabbar’ says, “ I have not spent a single penny on the cassette. Some of my supporters have got them recorded on their own.”

“The recording units are minting money like anything. They demand Rs 20,000 for an hour’s recording. But, I got it done for Rs 10,000,” says a candidate himself.

An official of a studio too confirmed that there has been good profit this election season. “This is the only season when we get an opportunity to earn something.

We are charging nominally as we have to pay to the singers, announcers, musicians, music directors, and lyricists.”