Creative communication a click away | india | Hindustan Times
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Creative communication a click away

india Updated: Aug 26, 2008 15:47 IST
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HR departments of companies who spend anxious moments trying to come up with catchy headlines and great visuals aimed at motiviating or retaining employees now have a reason to smile the launch of an innovative portal that provides 1000 ready-to-use employee communication.

Conceived and created by H R Direction, the specialist HR Communiction division of RK Swamy BBDO, the portal makes designing and publishing employee communication effortless by enabling subscribers have access to ready-to-use designs for posters and e mailers, which can be customised and its headlines or body copy changed as required without any legal hassles or fear of violating any copyright, said Srinivasan K Swamy, Chairman and MD of R K Swamy, BBDO, Pvt Limited.

HR managements, who spend considerable manhours in planning communication, announcing an event, incentives for employees, contests, various schemes launched by the company can now save all that time by simpling registering on to the portal and downloading images and headlines.

The portal www.Hrdirectiononline.Com offers photographs and graphics licensed from Getty Images with catchy headlines.

Precious hours lost in communicating a brief to an advertising agency and the time taken in getting the piece approved and then printing them could now be done away with. By four easy steps one can simply create a customised communication on the spot and print it.

"It now takes less than 15 minutes to design and publish and results in zero dependency on vendors and ad agency. What is more the communication can be prepared anytime, anywhere and in any language that one would want", said Arun Kumar, Senior Partner, H R Direction.