At 85, Rupa Sharma* doesn’t look a day older than 65. Thanks to a surprise gift from Rashi, her 45-year-old daughter, she went in for a face-lift and other cosmetic procedures that reduced wrinkles and sagging skin on her face. She’s not alone. According to cosmetic surgeons in Delhi, it’s not just women in their 20s and 30s who are going under the knife — those above 50 also make up a substantial part of their clientele.
“Ma had a lot of wrinkles on her face. She wanted them gone, but was skeptical about getting her wrinkles filled. So, we did research and decided to go for it. She looks much younger now, and is happier. The kids in the family now call her aunty instead of naniji,” Rashi says.
Sharma’s cosmetic surgeon Dr Avtar Singh Bath of Dr B L Kapur Memorial Hospital, says he was “surprised” when he received her case. “It was a rare case... afterwards, Sharma looked radiant.”
“I get two-three cases of women in their 60s and 70s every month, wanting a facelift or nose correction,” says Dr Devansh, senior consultant, cosmetic surgery, Maharaja Agrasen Hospital, who recently had two clients — both in their late 50s. “One of those women came to me after I did a nose correction for her daughter. She wanted one, too. Most women her age come for a face-lift, but she wanted to look beautiful.”
“One of my regular clients is a 75-year-old socialite. She gets laughter lines filled, hand wrinkles removed and cleavage tightening done regularly,” says Dr Navin Taneja, director for National Skin Centre, who gets seven clients a month between ages 55- 75, with cheek augmentation being most in demand.
However, Taneja warns that after a certain age, such procedures can be risky. “The veins are very fragile, and in one in 20 cases, there can be serious bruising. People with high blood pressure and sugar levels should be very careful.”
*Name changed on request
Cost of beauty
Cheek augmentation: Rs 40,000
Wrinkle filler injections to remove laughter lines: Rs 13,000—Rs 16,000 per ml
Removing sagging facial skin: Rs 15,000—Rs 20,000 per ml