Finally, box office drought ends | india | Hindustan Times
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Finally, box office drought ends

After a lull of two months, Namastey London finally brings some respite for the theatrewallas, writes Vajir Singh.

india Updated: Mar 26, 2007 19:02 IST

After a lull of almost two months, Vipul Amrutlal Shah’s Namastey London has managed to bring some cheers for the theatrewallas. The film had a moderately good opening at almost every cinema hall across the city and also in the UK.

The film, toplining Akshay Kumar, Katrina Kaif and Rishi Kapoor, got a 60 to 70 per cent opening response in major cities. However, in Mumbai suburbs, the first day’s collection ranged between 40 and 50 per cent. On Saturday the collections picked up.

Due to the lack of any other good option, the trade industry expects the film to break even. It may be a profitable venture in city areas.

Though much was expected from Mira Nair’s The Namesake, the film opened with a lukewarm response. Though hailed by the critics, it didn’t get a favourable response from the audience.

Last week’s releases – Milan Luthria’s Hattrick and Meghna Gulzar’s Just Married – failed to impress the audience. The first week’s collection for both the films were disappointing. At some centres, dis tributors are expected to incur huge losses. Hattrick’s cricket backdrop failed to rake in the moolah despite the World Cup fever.

Tradewallas say, now that India’s almost out of the World Cup, producers may bring forward their release date. Three films are scheduled to release this week – Anand Kumar’s Delhi Heights, Hemant Hegde’s Khanna & Iyer and Subhash Kapoor’s Say Salaam India. All the three are by debutant directors.

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