AFTER 'GANDHIGIRI', it's 'Break Free' that is all set to take the nation by storm. While the former gave freedom 'first' to India, 'Break Free' promises the much-needed second freedom.
Freedom for a 60-year-old independent India!. Explains Debashish Chatterjee, ranked amongst top 15 thought leaders and a professor at Indian Institute of Management (IIM), Lucknow: "Its freedom of human spirit, freedom that sets you free and freedom that liberates is what we need today."
"60-year is a long period and its time to wake up from the slumber and achieve true freedom," says Chatterjee. All set to launch the 'Gandhi type' movement from Allahabad, the Nehru's abode, on November 14, Chatterjee plans 'empowerment of people' through the 'Break Free' platform.
"The idea is to launch an apolitical community movement that makes citizens stake holders with a sense of commitment for their hometown," elaborates Rina Singh, mission co-ordinator Allahabad and a former 'disciple' of Chatterjee at IIM, Lucknow.
With the formation of a powerful citizens' council, the local body is now waiting to get empowered. "A 50-plus member heterogeneous group that 'dreams' and believes that they will come true, if shared, is now waiting to get that 'fire in their heart' lighted," pronounces Rina, while reviewing the preparations for two-day workshop to be inaugurated at GB Pant Social Science Institute (GBPSSI), Jhusi, at 5.30 pm on November 14.
Aimed at giving a pragmatic approach to the concept, the workshop will be attended by some 200 Allahabad residents who wish to see their city grow and turn into a brand. "A brand for which every Allahabadi first contributes his bit and then takes pride to be associated with it," she adds.
To make things work in a planned manner, five critical issues concerning the city have been identified. While promoting Allahabad as a 'brand city' by exploiting its tourism potential tops the 'Break Free' agenda, other issues like education, health, civic woes and energy conservation will also be addressed by these groups led by enthusiastic who's who of Allahabad.
The council, which already has people like DM Amrit Abhijat, a promoter of the cause right from the go, Dhananjay Sharma, MD Baidyanath, Deepak Bhargava, managing partner Amitdeep Motors and Yogeshwar Tiwari, professor, Allahabad University, is swelling by every passing day.
"It is a misconception that citizens are not positive about things. Almost everybody we are meeting truly love their city and are ever willing to contribute their bit," says Dhananjay Sharma, who is promoting the cause of tourism under the banner.
His friend, Deepak, who wants the city on global sports map, too agrees. "The issue was, perhaps, of taking an initiative, which the 'Break Free' has taken.
Another promoter of the cause, Yogeshwar Tiwari, too is ready with his plans. "Road to success is through roads and hence we are preparing a roadmap that addresses the traffic woes of Allahabad. With people's support we are sure to make things better for the city.
"The task, to be achieved through participatory governance, will be taken up at a micro-level initially and efforts would be to meet the deadline," says Anju Motohari, another group leader. Later on, the work would be reviewed and given a shape of the movement in city.
Simultaneously, the plan is to launch the mission in other cities too, confirmed Chatterjee.