After actor Aamir Khan's hairstyle in the much awaited movie
became a rage, fashion brand Van Heusen has launched a similarly-named collection for today's uber-confident young men that is inspired by the movie.
The modern and minimalist formal apparel range captures the look of Aamir Khan in this movie. “We are proud to partner with Ghajini and dress none other than Aamir Khan, as the man himself embodies the sentiments of our brand and through Aamir we have made a statement of power that's unique - much like Khan himself,” said Van Heusen's Chief Operating Officer Shital Mehta in a statement.
“The collection translates the style statement of the actor who himself is disciplined, self made, educated, well travelled and fashion conscious,” he added.
Khan's business tycoon look has been personified through slim plackets, narrow ties and mid-waist straight fit pants and he will also be seen sporting formal shirts, trousers, waist coats, ties, suits and blazers.
The collection is available at Van Heusen stores across India and the range starts at Rs 1,299.
Directed by AR Murugadoss, "Ghajini" is a romantic action thriller that explores the life of a once-rich businessman who suffers from short-term memory loss following a violent encounter. The movie is set to release on December 25.