Google India on Tuesday unveiled an Internet bus, a mobile vehicle designed to provide information on Internet and computer to people in cities across Tamil Nadu.
Dubbed as 'Google Bus', the vehicle which was flagged off from Chennai will cover 15 towns including Erode, Dindigul, Pudukkottai, Trippur and Nagercoil in 45 days.
"We are passionate about empowering users with information. With this initiative, we want to take the power of this medium (Internet) to people who will really benefit from it," Google India's research and development head Prasad Ram said.
"The bus is designed to make a simple introduction to the Internet for a new user. With a focus on the four themes of education, information, communication, and entertainment, the bus will be loaded with useful and informative content in English and Tamil," Google India said in a blogpost.
"We'll showcase how the Internet can make everyday life simple through services like search, email, social networking, maps and others," it added.
"We believe that if we can get people to experience the Internet even briefly, they will find the means to go back again," Ram said.
According to the latest Telecom Regulatory Authority of India (TRAI) figures, India's cumulative broadband subscribers base stood at 5.45 million in December as against the targeted 20 million connections by 2010.