The Sachin Tendulkar-led Mumbai Indians have roped in Bollywood star Hrithik Roshan as their brand ambassador to drum up support for the team in the Indian Premier League starting on April 18.
"Hrithik symbolises the spirit of the team," said R Balachandran, director of the newly formed Indiawin Sports -- a subsidiary of Reliance Industries which owns the franchise outfit, at a media conference to outline the team's marketing campaign on Monday.
The actor is figuring in a promotional video campaign to muster support for the team through a Hindi song Duniya Hila Denge Hum (Let's rock the world).
The franchisee also announced the ticket prices for the first two matches that the team plays at the Wankhede Stadium here and DY Patil Stadium in Nerul, Navi Mumbai, on April 20 and 27 respectively.
"The ticket price ranges from Rs 250-500 to the upper end Rs 3000-5000 for the first match while for the second match it ranges from Rs 200-400 to Rs 1000," he added.