India set to become a hub for Ford
With India leading the small SUV market, US auto major Ford is looking to make the country its hub in the area.india Updated: Jun 17, 2013 23:45 IST
With India leading the small SUV market, US auto major Ford is looking to make the country its hub in the area.
"Yes. Absolutely. That is our dream," Ford India CEO Alan Mulally said here. "India is great market and an indicator of about what people really want in vehicles around the world. The (latest SUV from Ford) Ecosport is a really good example."
Observing that India is one of the important markets for Ford globally, he said, "Small SUV segment on the B-size platform is the fastest growing segments which is led by India. We are making the Ecosport in five locations. And it is going to be most popular vehicle worldwide. So it is very important launch for us."
The EcoSport is scheduled to be formally launched in India in the coming weeks.