Indian wrests back top airline market share
The airline bags the number one position in domestic passenger carriage for the first time after five years, displacing Jet airways, reports Gaurav Choudhury.india Updated: Jun 26, 2007 21:34 IST
State-owned Indian has wrested the number one position in domestic passenger carriage for the first time in more than five years. It has recorded a passenger market share of 21.4 per cent in May 2007, displacing its nearest competitor, Jet Airways.
The airline also recorded the maximum monthly carriage of 1.01 million passengers during the month, a company statement said.
Company officials said that the performance has been achieved as a result of aggressive marketing initiatives, improved on-time performance and operational efficiency.
While the airline has been the market leader in terms of revenue passenger kilometres (RPK) recorded in March and April, May has seen the airline achieved leadership position in terms of both RPK and passenger carriage, the statement said.
Indian maintained the top slot RPK for the third month in succession, achieving a 21.7 per cent market share in May.