The Jammu and Kashmir government will focus on developing religious places in Jammu region to promote pilgrim tourism.
Several travel operators have been roped in the project and the government is holding publicity campaigns to promote places of religious importance, the state's Tourism Minister Rigzin Jora said at the end of 3-day Baisakhi festival at Bagh-e-Bahu in Jammu on Thursday evening.
Jora said that efforts are being made to draw pilgrims visiting Mata Vaishno Devi shrine to other tourist resorts of the region.
The restoration and conservation work of Mubarak Mandi Heritage complex would be completed at an estimated cost of Rs 200 crore, out of which Rs 50 crore have been approved by the centre for the current financial year, he said.
The illumination at Kud-Patnitop is being taken up at a cost of Rs 1.11 crore and a TRC complex at Sarthal Devi Ji in Kishtwar would be constructed at an estimated cost of Rs 3.50 crore.
The development and conservation of pilgrim spot Peerkho has been taken up at a cost of Rs 3.50 crore.
Rs 7 crore have been utilized so far for creating various infrastructure facilities at Akhnoor, he said, adding, the government intends to promote water-sports tourism on River Chenab at Akhnoor.