Revellers consumed 1 lakh bottles of liquor, including Indian made foreign liquor (IMFL), beer and country liquor, to celebrate the New Year in Noida.
The total value of liquor consumed was around Rs1.25 crore.
District excise officer Jainendra Upadhayay said, "Consumption on December 31, 2010, was 25% more than what was consumed on the same day in 2009."
"There are 55 liquor bars in Noida and Greater Noida. Except six in Greater Noida rest are in Noida. There are 70 IMFL sale shops, 83 beer shops, 121 country liquor shops and 23 model liquor shops," he said.
"About 50,000 IMFL bottles, 25,000 beer bottles and 25,000 country liquor bottles were consumed on the last day," MP Singh, excise inspector, said.
"Last year, it was 40,000 IMFL bottles, 18,000 beer bottles and 20,000 country liquor bottles," Singh added.
"In the month of December, as many as 5.65 lakh bottles of IMFL, 3.36 lakh beer bottles and 4.70 lakh bottles of country liquor were consumed in the twin cities," Karunendra Singh, excise inspector, said.
"About 20 people had taken the casual one-day licence by paying a fee of Rs3,000. Without the licence, no liquor can be served at parties or functions," said Pramod Kumar, another excise inspector from Noida.
"The consumption figures are based on last day sales. The actual consumption of liquor could double as majority of people buy liquor in advance," Singh said.