You may get more than just Saas Bahu or Ekta Kapoor brand of content on television, with the government exploring the possibility of allowing movies certified for adult viewing during late night hours.
The government will soon start consultation with the industry and civil rights group on allowing feature films certified as 'A' by the Censor Board or teleserials during late night hours.
While the movie channels want that adult movies should be shown after 10.30 pm the social groups are not willing to allow screening of movies before midnight. Also there are divergent views on what type of adult content should be allowed on television.
I&B ministry PR Dasmunshi held a meeting with the representatives of television channels on Wednesday and assured that the government will come out with some guidelines on the issue soon.
"We are looking into the issue," Munshi told them at a meeting.
Showing any sort of adult content on television got banned after the Mumbai High Court directed that only UA pr U certified movies could be shown on television. The court had also said that only movies certified by the Censor Board should be shown on television.
Following the order, the I&B ministry issued an notification under Cable Network Act prohibiting showing of any adult content on television.
Six months after the government notification, the television industry has renewed its efforts to get government censorship reduced. They have got a shot in the arm from the new Minister of State in the ministry MH Ambareesh.
He has earlier sought more freedom for television while reducing government censorship. Keeping in view his affinity to the film fraternity, Ambareesh has been tasked with the section related to films in the ministry.
Ministry officials said that now the government will start the consultation process with the industry and the civil society on allowing adult content on television. "Adult content on late night shows is on the agenda of the new content code. But, what adult stuff can be shown will be decided only after consultations with the various stakeholders," a senior ministry official said.
Munshi also asked the private television channels to run more public awareness campaigns on Dengue, Chickengunya and on terror attacks. He also wanted the channels to show more restraint in crime related programmes, against which many MPs have complained to the ministry.